Work we
did for
Bosch
Bosch and The Crew. Partnership since 2017.
When working for Bosch, our focus is on B2B and B2B2B/B2B2C communication, as well as employer branding, particularly on social media. Our core competence lies in the close integration of marketing and sales communication, enabling us to utilise all communication channels – including those via sales and distribution intermediaries such as specialist retailers – to maximum effect. We call this Creative Sales Campaigning. And through this, we translate campaigns into sales success.
FILTER
ZURÜCKSETZEN
ZURÜCKSETZEN
alle
Branding
Campaigns
Digital/Social media
Film/animation
Online marketing
POS
Sales communication
Social media
Strategy
Trade fairs
Websites
ZURÜCKSETZEN
Bosch Energy and Building Solutions
Getting Started with Digital Fire Protection
Setting up a communicative approach for a future-focused topic
Bosch Home Comfort
Trade fair concept ISH 2025
"HELLO Climate Hero."
Trade fair appearance with craftspeople at the centre.
Bosch
BITURBO power test
How we turned sceptical craftspeople into BITURBO fans with Bosch's biggest test campaign ever.
Bosch People Acquisition Campus
Digital personnel marketing – efficient and effective
From social media to newsletters to websites – for young professionals, students, and internal employees.
BODAS
Digital Solutions: A Walk & Talk Experience
Comprehensible information at eye level.
Rexroth
Key visuals for the original aluminium profile construction kit
Animal key visuals enliven aluminium construction kit and form the basis for concise visual communication.
Rexroth
The market launch from another galaxy
Product communication redefined! The futuristic space look is light years ahead - just like the product.
Rexroth
Campaign for transfer systems
Emotional campaign "That moves us" for transfer systems combines precision, innovation and passion.
Bosch Home Comfort
Trade fair communication
Sustainable solution: Trade fair appearance inspires heating engineers and doubles stand visitors at ISH 2023.
Bosch Professional
Campaign ‘One system. Unlimited possibilities.’
Campaign convinces professionals with the five USPs and transports the guiding principle via radio adverts and social media.
Bosch Professional
Awareness campaign "Your work matters"
Varion inspires young trade professionals via social media, exceeds all targets and wins numerous prizes.
Bosch Building Technologies
Campaign
building the positive
building the positive
Sustainability strengthens the brand: a signet and content hub emotionalise and thus support green buildings.
Bosch Professional
Event concept
Bosch Pro Challenge
Bosch Pro Challenge
Fastest professional screwdriver crowned: Appreciation for specialist dealers via event with enormous
participation rate.
participation rate.
Bosch Professional
Awareness campaign measurement technology old vs. new
Trade fair innovation communicated convincingly: Cross-media campaign appeals to traditional craftsmen.
Bosch Professional
Product launch
measurement technology Robustness
measurement technology Robustness
Robust product communication - target group-orientated films, Bosch website and social networks.
Bosch Professional
Product launch ProCORE18V
Superlative power: Headlines and practical imagery in comprehensive measures convince professional tradesmen.
Bosch Professional
Product launch
Bosch edge router
Bosch edge router
Unique ergonomics for a new target group: woodworkers. Activated via social media and POS measures.
Bosch Siemens Hausgeräte
New positioning
Print communication emotional and colloquial: a new logo, lively images, user-friendly texts.