Bending matters.

Bending matters.

Because no two requirements are the same. Because no two requirements are the same. ‹ Back What sets this campaign apart is that it doesn’t start with the machine, but with the people behind it. And, with the TruBend Series 3000, it is tapping into markets that TRUMPF...
Air handling in a snap

Air handling in a snap

A sales- focused communication campaign for TROX A sales-focused communication campaign for TROX ‹ Back It all started with a snap of the fingers, leading to a campaign for compact ventilation units that emphasized simplicity and ease of use. THE INITIAL SITUATION:...
Grinding Meets Grace

Grinding Meets Grace

Product launch of 5500 siastyle for sia Abrasives Product launch of 5500 siastyle for sia Abrasives ‹ Back Standing out in the competitive professional grinding market: how a strong design concept and our emotional messages established the 5500 siastyle abrasives...
WOW! A Reversible Key Takes the Market by Storm

WOW! A Reversible Key Takes the Market by Storm

dormakaba in the value-for-money segment dormakaba in the value-for-money segment ‹ Back An emotional “WOW!” concept that positions revy as a smart reversible key system from dormakaba in the value-for-money segment. THE INITIAL SITUATION: dormakaba, inventor of the...